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Are you Channel Partner Savvy? There is a lot to know – where do you stand?

Test your current knowledge and Inventory Distribution effectiveness and Get Your Free Score today! The following Quiz will help you measure your understanding of lodging inventory distribution as it relates to your lodging business and website. Take the Quiz and your score will be displayed immediately with info on why/what is important.

Answer these 10 questions and see where you stand.

Category
Question
Your Answer
Basic Training

Selling your inventory on other lodging sites can be more important than selling via your own site. Agree?
Basic Training

The term OTA means Online Technology Application. Correct?
Basic Training

Do you only sell your inventory primarily via your phone number and reservations agents and occasionally via an online booking as you feel confident that this Internet thing is a just a passing fad?
Basic Training

OTAs only make sense for hotels and resorts, not vacation rental firms. Agree?
Basic Training

If you are a hotel – you only compete with other hotels. Resorts compete with resorts and vacation rentals compete with vacation rentals. Yes?
Advanced Training

Do you accept bookings through Social Media Marketing (SMM) Channels?
Advanced Training

Do you think that Yield/Revenue Management is exclusively about pricing and not distribution?
Advanced Training

API stands for "Accommodations Profitability Index" – correct?
Tracking and Measuring Results

Does your website/system allow you to see and analyze where all of your bookings are coming from, by channel?
Tracking and Measuring Results

Are you completely satisfied with your bookings from Channel Partner sites?
Direct Online
=more profitable sales
Expanded Distribution
=new customers
CRM & Social Media
=more repeat guests
Dynamic Back Office
=cut costs